Organizational behaviour Essay Example | Topics and Well Written Essays - 2500 words

Authoritative conduct - Essay Example For workers or people when all is said in done, mental angles or cerebrum or psyche is the key, which must be in an exceptionally propelled or spurred state for it to work effectively. At the point when the brain of the worker is in an enlivened or spurred state, at that point it will use its’ mental part as well as the entire physical body to viably complete all their assigned errands consequently contributing their best to the association. Consequently moving or rousing (both can be utilized in a compatible way) the representatives structures significant piece of authoritative working or even administration obligations. In hierarchical setting, representatives will do their designated errands because of individual propelling variables like pay, dealing with their family, proficient development, etc. Nonetheless, more than those individual inspirations, if the association and in especially its’ pioneers complete a spurring situation by defining objectives and jobs to the representatives, by giving them non-budgetary gratefulness, by using the employees’ qualities and by advancing adept Work-Life balance, at that point the employees’ persuasive levels will emphasize and that will prompt solid execution by them. These four persuasive methodologies and particularly leaders’ job in it was engaged in the article How to....inspire your staff by Doug Crawford. Concentrating on the previously mentioned four inspirational methodologies examined by the writer of the article, the report will initially survey the key persuasive hypotheses, trailed by how those speculations are pertine nt and associated with those four persuasive procedures. At the essential level, inspiration can be seen or named as the internal drive that would make the people think just as act in a specific way. The term inspiration is gotten from the Latin word motivus which represents actuating, moving and driving. (Worsch 2004). Despite the fact that, it is

Taj Mahal - An Artist's view Research Paper Example | Topics and Well Written Essays - 1750 words

Taj Mahal - An Artist's view - Research Paper Example The Taj Mahal is viewed as an image of adoration, a building wonder, and as an image of the Mughal Empire. It has discovered articulation in the verse and specialty of various writers and craftsmen. The Noble laureate Rabindranath Tagore has portrayed it â€Å"like a single tear suspended on the cheek of time†. The Taj Mahal is India’s preeminent tourist’s goal. The Taj Mahal was developed in a range of 16 years (1632-1648 AD), utilizing around 20,000 laborers, in a region of 17 hectares. After the development of Taj Mahal was over different structures and structures of the complex, for example, the mosque, the mosque’s imitation, primary door and the nursery were created. At the point when the Taj Mahal was manufactured it had a streaming waterway Yamuna going through its foot. Be that as it may, presently, the Taj remains close to the Yamuna which is dirtied and has contracted somewhat. The Taj fabricating now gives a few indications of maturing, yet it despite everything stands apart as a great structure with its unique excellence and magnificence. Taking a gander at Taj Mahal from a significant distance over the Yamuna River, the Taj shows up as a particular structure in a packed city. The main perspective on Taj from outside gives the impression of a white structure that is sensitive, superfine, not of this world, a flawless delight, and interminable. There is an inclination, if this enormous structure that it is, truly evident and existing! Every single other structure accessible in the Taj complex are strong, are in accordance with the reciprocal balance and style, so the whole mind boggling converges into unity. The Taj complex is spread in the huge territory of rambling Mughal Garden of almost 17 hectares, encompassed by high security divider worked around it with four doors. The principle entryway is arranged in the southern side of the complex. With the southern fundamental entryway as a kind of perspective point, the Taj is situated in the north of the nursery, and further toward the north is the stream Yamuna. The situation of Taj Mahal in the north of the nursery, rather than the inside, gives

The Top 10 Non-BFA Dance Programs TKG

The Top 10 Non-BFA Dance Programs Getting a BA in Dance is, of course, different than getting a BFA, but if you think about it, the world of dance is so much more than just the technicalities of movement. As such, a BA gives you an opportunity to explore the many aspects of the industry and art. Pursuing a BA in Dance gives you a number of career options and an incredibly solid foundational knowledge that will help you throughout your life and career. Regardless of how you want to be involved in the world of dance, a BA is right for you if you’re interested in studying more than the technicalities of dance performance. Getting a BFA is a wonderful option, but the curriculum of a BFA is notoriously narrow and specific. Students who get their BA in Dance go on to be dancers and choreographers, go into dance education, administration, and even therapy.NorthwesternTo complete the dance major at Northwestern’s School of Communication, students must take the core curriculum, including dance technique courses, performan ce courses like “Advanced Choreographic Study,” and dance studies courses such as “Dance Criticism” and “American Rhythm Dancing and the African American Performance Aesthetic.” Additionally, though, students must take 18 courses outside of the department to supplement a diverse and well-rounded education. 2 courses must be in math, sciences, or technology; 3 must be in social behavior; and 3 must be in the fine arts or humanities.Connecticut CollegeConnecticut College is a top liberal arts college that emphasizes diversity of thought and creative intellectual thinking. Their Dance degree is no exception--with an emphasis on performance and choreography, the curriculum required to complete your BA in Dance includes 8 core courses covering everything from “History of Dance” to “Anatomy of Movement” and “Compositional Improvisation.” Students also choose elective courses that cover topics like “Dance and Technology” and “Dance Writing.” All Dance majors must participate in 2 performances as well as complete Crew Production participation requirements to graduate.Marymount ManhattanThe Department of Dance at Marymount Manhattan is highly selective and enriching for students interested in studying the many dimensions of dance. Students choose from one of the following concentrations: Body, Science Motion; Dance Media; Dance Studies; and Teaching Dance Arts. Students investigate the complexities and history of the world of dance by studying theoretical debates and issues that define the topic. The BSM concentration is perhaps the most unique, giving students interested in science the opportunity to combine their two interests. Graduates of the BSM concentration go on to work in somatic (identity) research, allied health, or research.UC BoulderUniversity of Colorado Boulder’s BA in Dance program within the College of Arts and Sciences requires students to take courses that cover technique and dance theory, in addition to the perfor mance and senior project/internship requirements. 120 hours of dance-related studies must be complete in addition to the arts and sciences core requirements. The performance requirement of this degree includes taking the course Dance and Community Engagement, which spans a student's entire sophomore year. Students then perform for elementary and secondary schools throughout Colorado, as well as are encouraged to audition for choreograph roles in the annual departmental musical and student dance concert.University of MarylandStudents pursuing their BA in Dance at UMD’s School of Theater, Dance, and Performance Studies complete their core coursework during their first two years, and then segue into project-based learning and honing their skills in their core specialization during their third and fourth years.Point ParkPoint Park University’s performance programs and degrees are renowned throughout the nation. Their BA program in Dance can be completed in either 3 or 4 years long a nd consists of 120 credits. Students choose a concentration in ballet, jazz, or modern. Students must also complete the university’s core curriculum, choosing from an array of math, science, and humanities courses. Point Park also offers a BA in Dance Pedagogy, which teaches students a range of skills to equip them to become dance teachers.Skidmore CollegeOne of the more unique dance programs, Skidmore’s Dance and Dance Theater majors result in a Bachelor of Science degree. All of Skidmore’s technically-based concentrations and majors are BS degrees, and dance is no exception. The program is comprised of general dance requirements, performance/choreography requirements, and a writing requirement. Skidmore encourages its students to turn their studies into projects--past student projects include dance and music collaborations inspired by art exhibitions, songs, books, and more.University of South CarolinaThe University of South Carolina’s Dance Program, housed within the Coll ege of Arts Sciences, offers two BA degree focuses: students choose from a BA in Dance (emphasis on Dance and Choreography) and a BA in Dance Education (emphasis on K-12 certification). Both programs require applicants to audition in order to gain admission to the program. The Dance Education program requires additional dance theory and content placement exams to enter the program, and both programs require that all students complete core academic requirements of the university of as well.George Washington UniversityThe Colombian College of Arts Sciences at GWU offers a BA program in Dance that emphasizes the understanding of movement. Students immerse themselves in academic classes that teach them about technically trained bodies and their development, movement, and the creation of dances from a technical standpoint. GWU also encourages students who are pursuing a BA in Dance to double major in a different major within the college to promote diversity of knowledge.University of A labama The BA degree program at UA focuses on ballet, modern, jazz, dance performance and choreography in their curriculum, as well as require students to complete interdisciplinary studies in the humanities. Additionally, students at UA have 3 opportunities to perform throughout each academic year, which is more than a number of other programs. Students take not only technical dance courses, but classes in dance history, choreography, and light and sound classes.Dance is an incredibly beautiful and complex field of the performing arts. There is a big opportunity for success in this field, and we’d love to talk to you more about it if you think this might be of interest to you (or even if you have a question about it!). Email or call us with your questions--we’d be happy to talk more about it with you.

Translating the French Word Cadre

The common French noun  le cadre, pronounced kadr, is translated to mean  frame, container, box, space (on a form), setting, scope, framework, or manager. Check out these examples for how the word works in various contexts. Examples Je cherche un cadre pour cette peinture.Translation:  Im looking for a frame for this painting.Avez-vous des cadres de dà ©mà ©nagement?Translation:  Do you have any packing crates?Nà ©crivez pas dans ce cadre.Translation:  Dont write in this space.Cest dans le cadre de... Translation:  Its within the framework of...Il est cadre dans une banque.Translation:  Hes a bank manager.

Jane Austen s Pride And Prejudice - 1005 Words

Pride and Prejudice is a novel written by Jane Austen that emphasizes several different themes. One theme that especially stood out was the idea of how love is more important than wealth and status. In the nineteenth century people married for wealth, status, and comfort. Women did not care if they were happy or married the man of their dreams as long as they had someone to support them. They did not marry for love and it was very rare to find a married couple who was really in love. Jane Austen truly believes that love can overcome the social norm and prevail. Her use of social commentary and detailed characterization allows the reader to really get to know and understand the thoughts and feelings of all the characters. Austen reveals her†¦show more content†¦Elizabeth starts out hating Darcy because she thinks he is arrogant, proud, he insults her, and Wickham tricks her into believing he is an awful guy. As the novel progresses Darcy begins to fall in love with Elizabeth because of her personality and wit. Once Elizabeth finds out that he is a good guy and that Wickham lied to her, she begins to realize she loves Darcy. They had to overcome lots of adversity to find each other, but even through it, all their love prevailed. One article discussing Darcy and Elizabeth’s relationship says â€Å"As they knowing each other further and further, Elizabeth cleared the misunderstanding between them, and Mr. Darcy sees the disadvantages in himself, they fell in love with each other on the basis of love. This is the best ending for them†(Pei, et. al.). At the end of the novel, they are happily in love and getting married. This shows the reader that they should never settle for anyone, and should always listen to their heart if they want to find happiness. One should always be their own person and live their life the way they want, and not base it on others and the society around them. On the other hand, Charlotte Lucas is the exact opposite of Elizabeth. She wants to find a man who will support her, and help her have a decent life. She does not care about marrying for love. In fact, she says, â€Å"happiness in marriage is entirely a matter of chance†(Austen 30). This absolutely kills Elizabeth, and she tries toShow MoreRelatedJane Austen s Pride And Prejudice1231 Words   |  5 Pagesfinancial stability. In the novel Pride and Prejudice, Jane Austen states that the desire for better social connections interferes with the workings of love through the relationship between Darcy and Elizabeth to criticize the social class structure of the 19th century. Anxieties about social connections or the desire for better social connections, interfere with the workings of love. Darcy and Elizabeth s realization of a mutual and tender love seems to imply that Jane Austen views love as something independentRead MoreJane Austen s Pride And Prejudice1294 Words   |  6 PagesJane Austen s exceptional novel Pride and Prejudice has been depicted as a classic that is as much a social study on class, marriage and gender as it is a romantic tale. It is an amusing representation of the social atmosphere of the late eighteenth and mid nineteenth century England, and it is primarily required with courtship rituals of the English high class. The novel is more than a romantic tale, however through Austen s subtle, and ironic style, it addresses gender, class, and marriageRead MoreJane Austen s Pride And Prejudice992 Words   |  4 Pages It is unfortunate that many people tend to dismiss Jane Austen’s novel, Pride and Prejudice, as simply a roman tic love story, even labeling it a â€Å"chick flick.† Upon a shallow reading, it may appear to be such, but a closer look at the novel reveals so much more embedded in the story. In addition to describing the entertaining relationship between Elizabeth and Mr. Darcy, the novel serves to forward Austen s personal values and ideas. Furthermore, there is one issue of her era that she particularlyRead MoreJane Austen s Pride And Prejudice1138 Words   |  5 PagesPride and Prejudice is a novel about the superficiality of marriage during the late 19th and early 20th century, which largely influenced the decisions made by individuals, based on connections and social rankings. The novel takes its characters through various changes influenced by their decision to or rather not to marry certain individuals. It begins not by a man desiring to marry for love, but by a mother who desires nothing more than to marry her daughters well. As the novel develops, Jane AustenRead MoreJane A usten s Pride And Prejudice1211 Words   |  5 PagesJane Austen’s Pride and Prejudice was greatly influenced by the time period in which it was written, This novel follows the story of Elizabeth Bennet and her sisters as they are faced with marriage proposals. The marriage and roles of women in this time period are shown throughout this story. During the time Austen was writing this novel, a woman’s role for her family changed. Daughters started to become a way for their family to achieve more money. Because their family depended on this financialRead MoreJane Austen s Pride And Prejudice1675 Words   |  7 PagesIn Jane Austen’s Pride and Prejudice, she has specific criteria that her characters follow when choosing their mates. In today’s society, most couples still follow these criteria and more when choosing their ideal mate. What are these important criteria that Austen’s characters consider when choosing a mate? For Austen, the important cr iteria that she has for choosing a mate are that couples are personally compatible, they are in love with each other, and they must have a good moral character. Read MoreJane Austen s Pride And Prejudice1678 Words   |  7 PagesAfter reading Jane Austen’s most popular piece of work, the effects of the high societal expectations can be acknowledged through viewing the lives of the Bennet family and friends and noting such effects. Through the examination of the characters in Pride and Prejudice it is easily deciphered between marriages based upon true love and marriage based upon the expectations of society. Society’s main goal for woman in the Victorian era was marriage. As seen many in Pride and Prejudice, marriage wasRead MoreJane Austen s Pride And Prejudice1434 Words   |  6 PagesJane Austen’s Pride and Prejudice was considered a radical novel back in 1813 when she wrote and published the piece. It is a social commentary on the treatment and societal standards of women, as well marriage expectations at the turn of the 19th century. Austen criticizes the patriarchal society, materialism, double standards of men and women by centering the book around Elizabeth Bennett, a young woman of decent means who does not understand the reason for the pressure to find a suitable husbandRead MoreJane Austen s Pride And Prejudice1468 Words   |  6 Pagesestablished over time. In Jane Austen s novel, Pride and Prejudice Elizabeth Bennet is the main character who is a lady in the Regency Era. Elizabeth lives in Longbourn with her parents, Mr and Mrs Bennet and her four sisters. In the beginning of the novel, Elizabeth s prejudice mindset and strong opinion blinds her from realizations happening around her. Soon, Elizabeth s prejudice disappears allowing her to open up and fall in love. Throughout Jane Austen s novel, Pride and Prejudice, Elizabeth growsRead MoreJane Austen s Pride And Prejudice1649 Words   |  7 PagesIn her novel, Pride and Prejudice, Jane Austen is pre-occupied with the theme of marriage. Marriage is a central issue of a woman’s life but it was even more crucial for the women of her society where women were largely dependent on the men in their lives. As a result, women pursued socio-economic stability through marriage. However, it is clear through the novel that Austen did not agree with this part of her society. In Pride and Prejudice, she gives preference to a marriage which is based on love

Syria Is The Heart Of The Middle East - 1419 Words

Syria is located in Southwest Asia. According to National Geographic Syria is considered to be the heart of the Middle East because of its borders. Syria borders Lebanon, Israel, Jordan, Iraq, Turkey, Cyprus, but most importantly the Mediterranean Sea. Even though, the relationship between Russia and Syria wasn’t the best throughout the years it has become important. Syria has become an important ally to Russia. Russia and Syria’s relationship can be best described as a strategic plan. It can be viewed as a strategic plan due to Russia’s main concerns or interests toward Syria’s weapons, trade, natural resources and the access to the Mediterranean Sea. The Syrian Civil War is a war fought to bring an end to the Authoritarian practices performed from the Assad family (Sharwood, pg. 1). From 1971 to 2000 Hafez al-Assad was President of Syria. Following the reign of Hafez al-Assad his son Bashar al-Assad became President of Syria. Throughout the reign of his father violence was used to suppress protests. This included the excessive use of police, military and paramilitary forces. Therefore, these practices have served as a guide to solving problems. It is stated, â€Å"The malign but tactically brilliant Hafez al-Assad blighted the Middle East with disproportionate Syrian influence for decades. His son, the feckless Bashar, has continued this pattern since 2000 by sending terrorists to Iraq, murdering Lebanon s Prime Minister Rafiq al-Hariri, overthrowing his son Saad, aiding theShow MoreRelatedU.S. and The Middle East Essay893 Words   |  4 PagesThe role of the Middle East has been very crucial to the United States, especially after WWII. The U.S. had three strategic goals in the Middle East and consistently followed them throughout various events that unfolded in the region. First, with the emergence of the cold war between the Soviet Union and the U.S., policymakers began to recognize the importance of the Middle East as a strat egic area in containing Soviet influence. This also coincides with the U.S. becoming increasingly wary of ArabRead MoreSyria Case Study1238 Words   |  5 PagesFor almost a decade Syria has not enjoyed peace. The war in Syria has polarized countries in the Middle East, Europe and the America. The war has led to countries taking sides depending on the interests of their leaders and the country as a whole. In the process countries from Europe, America and Asia have entered into a union that they deem fit to promote their agendas (G. Friedman 2017). This union is what is now known as the axis 1 geopolitics. Even though the countries may have different individualRead MoreIsis Is A Terrorist Organization Made Up Of Shi1745 Words   |  7 PagesIslamic state in the Middle East. These terrorists go to any extent of violence in hopes of connecting the holy lands throughout Middle Eastern countries. Isis members are fighting for religious purposes hoping to secure land where the Muslim r eligion would dominate. Isis brings danger throughout the world with its political history, the military tactics it employs, and its attraction to foreign members. Isis originated as a group who fought against U.S. forces in Iraq, and later Syria, and were alliesRead MoreRefugees And Republics : Summary1433 Words   |  6 Pagesthe report on Syrian refugees had found paid work. Contrast that with the one in three women who are too afraid or overwhelmed to leave their houses, their isolation and despair palpable: â€Å"I don’t want to leave the house because of the sadness in my heart,† one 70 year old grandmother said. Obviously the circumstances facing the Syrian refugees are greater than the circumstances facing the characters in The Grapes of Wrath, also known as ‘Okies’, due to the greater possibility of death and even largerRead MoreOrigin And Expansion Of Isis Essay1750 Words   |  7 PagesOrigin and expansion of ISIS The origins of ISIS and the factors that led to their extremely accelerated growth in the Middle East. When talking about the origins and expansion of ISIS there are two stories the first is about the men who were behind the start of ISIS and the second is regarding the United States role in accidently aiding the terror group. ISIS is a very smart, advanced, and brutal group who are extremely wealthy and this is why they are growing at an astonishing rate. In modernRead MoreIs Becoming A Politician? Essay1636 Words   |  7 Pagesto do with. This was the situation in the medical unit of the Mrajeeb Al Fhood refugee camp, which was an available safe haven for refugees who were fleeing from the detrimental effects of the war in Syria. This war represented one example of the existing conflict and crisis that was in the Middle East. I witnessed the loss of hope and separation of families by death during my time in this camp, while working as a volunteer. Thus, I came into close contact with the patients in the ward at the campRead MoreIsis Existence Of The Middle East1378 Words   |  6 Pages1A Prof. Kuroki June 17 2015 ISIS existence in the Middle East ISIS is a Salafi group that follows an extreme interpretation of Islam and promotes religious violence. ISIS has been on a running climb to power and control in the Middle East. The rise of Islamic State in Iraq and Syria (ISIS), the Islamist militant group that has took over huge parts of land stretching from northern Syria to central Iraq, and it has struck fear into the hearts of leaders around the world. The main reason ISIS isRead MoreThe Middle East Is Crumbling, And America Is At Fault1007 Words   |  5 Pages The Middle East is Crumbling, and America is at Fault For years civilians have died at the hands of a cruel and what seems to be an unending war. Every day hundreds are killed by bombs, air strikes, or guns and survival has become their only concern. The conflict in the Middle East started to become worse during the Arab Spring when civilians in many countries started to rebel against their governments, ultimately leading to the formation of rebel groups. Groups such as ISIS emerged, resultingRead MoreThe Culture Of The Middle East1476 Words   |  6 PagesIt is noted that every Middle Eastern Country are publicly fascinated of the Dabke dance. Each of the Middle Eastern nation claims they are the best at dancing Dabke. They also claim to have to have invented the dance (Hussein, 2016). However, there is the truth and reality behind the dance. Dabke is also referred to as Dabka or even Dabkeh. It is those names that the Middle Eastern people refer to the actual dance that is normally used by different dialect. The dance is universal ir respective ofRead MoreThe New Arabs By Juan Cole1096 Words   |  5 PagesThe Arab world seemed to have been poised for an era of political and cultural renewal. The 2011 uprisings that toppled long-reigning dictators inspired hope to those within the region and the rest of the world that change may finally come to the Middle East. Like many eager journalists and intellectuals during the Arab Spring, Juan Cole, a history professor at the University of Michigan and a popular political blogger, had high hopes. â€Å"A new generation has been awakened,† Cole writes in his latest

Why Do Some People Prefer Small Towns over the Big City free essay sample

Some may think that big cities are intimidating and some may say small towns arent interesting at all . I the have been to small towns numerous times before and feel a little more sense of security , a cleaner environment and friendlier people. In a big city its hard to be the town gossip or have the best hospitality than others but , there are pros and cons to each side of a story and I got opinions from long time small town woman and read numerous articles about all the advantages of how much better a small town can really be . My aunt who has lived in small town Moses Lake says she wouldn’t want to be anywhere else, confides with me the truth about being a small town girl. She tells me that she is closer than ever to her friends that she would have been if she lived in a small town. We will write a custom essay sample on Why Do Some People Prefer Small Towns over the Big City or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page If she lived in a big city their friendship would not have been the same. Her outlooks on a big city has changed since she moved in a more less populated are much different than before . She says that she is making more money at her job   and is actually looking forward to go to work in the morning. Despite the less new technologys she says   I feel more appreciated and grateful of what I have now then before, I work hard for what I have and I believe that’s how everyone else feels in the town and thats why we show each other so much respect. Small town’s communities are more connected than any other place. I also found to be true that small towns that if you were to take a breath in a non polluted air your stress will be gone. Study’s show that 89% of people more clear less thick feeling in the air instead of a thick cloggy gas smelling air in a big city. In a small town your as comfortable as it gets. A small town is also great fro people who have allergy’s and other symptom that bother their health. Its amazing how people can deal with the Stressfulness that goes on a big city with the water and air polluted, traffic, and rude people that have a busy day as well as yourself. But if you went to somewhere like New York or Las Vegas you wouldn’t get to each and everyone person you meet there, But if you were in a small town people would pay attention to you live our humanity craves and you would feel appreciated. In the big city its not hard to be threatened by stranger who looks shady or have to worry about our kids walking to the store alone. Small towns are known for having EVERYONE knowing EVERYONE so we know who we are letting our children be around. If you were to live in a small town you would know your safe and have a sense of security. If something were to occur in a small town your neighbor would be right by your side. On the flip side you may find small town police a little unforgiving. This because the police in small towns are much more unforgiving than any other deputy would be. For example panhandling is not allowed what so ever. If you’re tired of feeling sorry for bums then moving to a small town would be a good choice. Also driving while drinking alcoholic beverages is a major crime, police in small towns want to protect people and keep its citizens safe. Police have no problems for pulling you over if you are under the influence.

Piper Alpha Case Studies Essay Example

Piper Alpha Case Studies Paper Abstract This research report is about the Piper Alpha Disaster that happened in 1988. Being one of the major oil production oil-rig in the UK, the accident that took place more than 20 years ago caught the attention of many, especially those in the field. The happening was largely due to the complacency of the supervisors as well as the safety measures of the management. Using the internet, academic journals and textbooks available, the research was conducted by referring to various sources of information regarding the incident. After the explosion there are many new prevention steps taken in this field of industry as well as new managing system of the offshore regulatory control. 1. Introduction 1. 1 Background The Piper Alpha was a North Sea oil production platform operated by Occidental Petroleum (Caledonia) Ltd. It accounted for around ten per cent of the oil and gas production from North Sea at the time. Located about 120 miles north-east of Aberdeen, The platform began production in 1976 first as an oil platform and then later converted to gas production (Drysdale Slyvester-Evans, 1998). For safety reasons, the modules were organized such that the most dangerous operations were distant from personnel areas such as the accommodation deck, but still this still one of the worst offshore oil disaster to date. 1. 2 The Happening The disaster began with a routine maintenance procedure. On the morning of the 6th of July 1988, a certain backup propane condensate pump in the processing area needed to have its pressure safety valve checked (Drysdale Slyvester-Evans, 1998). We will write a custom essay sample on Piper Alpha Case Studies specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Piper Alpha Case Studies specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Piper Alpha Case Studies specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The work could not be completed by 1800 and the workers asked for and received permission to leave the rest of the work until the next day. Later in the evening during the next work shift, the primary condensate pump failed. None of those present were aware that a vital part of the machine had been removed and decided to start the backup pump. Gas products escaped from the hole left by the valve. Gas audibly leaked out at high pressure, ignited and exploded, blowing through the firewalls. The fire spread through the damaged firewalls, destroyed some oil lines and soon large quantities of stored oil were burning out of control. About twenty minutes after the initial explosion, at 2220, the fire had spread and become hot enough to weaken and then burst the gas risers from the other platforms. Many jump out of windows into the sea hoping to be picked up by safe boats but only 67 were saved in this fashion. 167 out of 229 people on board were killed, mostly died suffocated on carbon monoxide and fumes in the accommodation area. The generation and utilities module, which included the fireproofed accommodation block, slipped into the sea. The largest part of the platform followed it. The whole accident took place in 22 minutes. 1. 3 Purpose of the Report The purpose of this research is to examine the objectives and structure of the management of the Piper Alpha platform in the North Sea, UK. The operation and industrial processes of the platform will be carefully evaluated and to spot the risk or any areas overlooked that contributed to the accident. To identify the consequences of the accident (e. g. amage and costs) and the improvements in the management systems to prevent such disaster from happening again. 2. Management and Operation 2. 1 Piper Field Oil Platform The Piper Alpha oil production platform was a North Sea oil production platform in the United Kingdom operated by Occidental Petroleum Ltd. It began production in 1976 until 1988 where the disaster sinked the whole platform into the sea. First th e Piper Alpha platform functions as an oil platform and then later converted into gas production. 2. 1. 1 Management Four companies that later transformed into the OPCAL joint venture to obtain n oil exploration license in 1972 that lead them to discover the Piper oil field located north of England, beside Scotland. At the time of the disaster the Piper Oil field was accounted for approximately ten percent of the North Sea oil and gas production. The offshore oil and gas was a very new industry introduced to the United Kingdom very briefly 30 years ago. The naive government was seduced by the very promising reward of the industry, knowing that it’ll be high risk. The management disregarded adherence to certain safety rules. There were regulations, but enforcement was not there. The nation and corporate pride rendered everything in disaster. 2. 1. 2 Structure and Function A large fixed platform, Piper Alpha was situated on the Piper oilfield, approximately 120 miles (193 km) northeast of Aberdeen in 474 feet (144 m) of water, and comprised four modules separated by firewalls. The platform was constructed by McDermott Engineering at Ardersier and UIE at Cherbourg, with the sections united at Ardersier before tow out during 1975, with production commencing in late 1976 (Drysdale Slyvester-Evans, 1998). The west and east elevation of the topsides of the Piper Alpha platform are as shown in figures 2 and 3. Module A, the wellhead module was considered to be the most hazardous were arranged so to provide a maximum separation with module D, which contain various utilities and also the accommodation deck above. Module comprises of 36 wellhead which is used to control the flow of hydrocarbons and water from the well. Module B is the production where separation of oil and other fluids took place. From there, the oil will also be pumped into the main oil-line for transmission to Flotta. It contained the manifolds, test and main production seperators and the main oil line export pump. Module C contains the gas compression equipment whereby gas from the production seperators will be compressed for export ashore via the main oil line. In the early 1980’s, a gas conservation module had been installed at the 107’ level but at the time of the disaster this module was under maintenance and therefore gas was compressed and processed only in module C. 2. 2 Objectives of the Management Consider the situation prevailing in the North Sea ten minutes prior to the incident, the standard operating climate in the United Kingdom offshore oil and gas industry could be characterized as a mixture of greed, ignorance, complacency and the lack of concern for the danger that the individual faced. Though this has been long recognized, but the conveniently ignored fact was given approval by the government. It excluded the offshore industry from the provision of the Health and Safety at Work Act, and allowed the government safety inspectors under the Department of Energy of watch over it. 3. Industrial Processes . 1 Operation Functions The Piper Alpha production level and deck support level are shown in figures 4 and 5 respectively. The oil platform started production in 1976 with about 250,000 barrels (40,000 m3) of oil per day increasing to 300,000 barrels (48,000 m3). A gas recovery module was installed by 1980. Production declined to 125,000 barrels (19,900 m3) by 1988. The OP CAL also built the Flotta oil terminal on Orkney Island, using the sub-sea pipeline to deliver the processed oil to the terminal. The terminal also acts as a terminal for some other oil platform like the Tartan and Claymore field. One thirty inch (0. 762 m) diameter main oil pipeline ran 128 miles (206 kilometers) from Piper Alpha to Flotta, with a short oil pipeline from the Claymore platform joining it some twenty miles (32 km) to the west. The Tartan field also fed oil to Claymore and then onto the main line to Flotta. Separate 46 cm diameter gas pipelines run from Piper to the Tartan platform and from Piper to the gas compressing platform some 30 miles (48 km) to the northwest. As mentioned in 2. 1. 2 structure and functions, module A, B and C are the main processing and production section. Module D located at the north face/ end of the platform consist of the control room, workshops, electrical power generation, the emergency diesel generator and some switch gear. The accommodation deck is also directly above module D. Module A-D were all separated by firewalls which were not rated for explosion over pressure (Drysdale Slyvester-Evans, 1998). The firewall between modules C and D was specified for a 6 hours fire rating while those between modules A and B and modules B and C were specified as a fire barrier of 4. 5 hours (see figure 4). At the time of the disaster, the hydrocarbon inventory within the production modules was approximately 80 tonnes, this mainly being located in module B and, in particular, within the two production separators. In addition, there was a further 160 tonnes of diesel located in tanks above module C. The location of the risers on the platform is shown in figure 5. Each pipeline had an emergency shutdown valve located in close proximity to its respective pig trap. Each valve was designed to be closed from the control room and provide a positive isolation of the pipeline from the platform. 4. Causes of the Incident 4. 1 Human Factors A number of human errors were identified to contribute to the severity of the incident including deficient analysis of hazard, deficiencies in permit to work system, inadequate training in this field of industry and emergency response procedure. There was a breakdown of the chain of command and lack of any communication to the platforms crew (Pate-Cornell, 1992). The Cullen report on Piper Alpha was highly critical of the management system in the company. Managers had minimal qualifications, which led to poor practices and ineffective audits. The workers on the platform were also not adequately trained in emergency procedures, and management was not trained to make up the gap and provide good leadership during a crisis situation. Other than that, Occidental Petroleum had regular safety audits of its facilities but they were not performed well. Few, if any, problems were ever brought up, even though there were serious issues with corrosion of deluge system pipes and heads and many other issues. When a major problem was found, it was sometimes just ignored. All these contributed greatly to the disaster. . 2 Design and Process Factors In the control room the monitoring panels were not clearly visible and operators could not tell were the alarms originated from during the explosion. The firewalls on Piper Alpha could have stopped the spread of a fire. They were however not built to withstand an explosion. The initial blast blew the firewalls down, and the subsequent fire spread unimpeded. The disaster would not have occurred if the pump where work was being done had been positively isolated when first detected the problem at night (Pate-Cornell, 1992). Isolation is not achieved by shutting a valve but requires means such as insertion of a slip plate or removal of a pipe section. Moreover, the emergency shutdown and backup valves were not in proper location where it is easily accessible in case of fire. Above all, there was no temporary safe refuge (e. g. a room that could withstand fire and have breathable atmosphere) on the platform to weather disaster of such kind. The escape and evacuation route was also very limited, causing much of the on board workers to die of suffocation. 4. 3 Roots Factors The main factors that cause this terrible incident would largely be blamed on humans. The overall attitude of the United Kingdom government and also the management were complacent and ignorant. There were many issues that were rushed over when delving into this industry, blinded by pride and the offer of high-tech sunrise industry. Regulations and rules set were just for legal purposes only, not really much enforced in the days. OPCAL invested a lot into this new technology. Thinking that so much had been invested and earned, they will obviously spend enough to make sure it won’t just lose everything so easily. There was a grim acceptance among the workforce that if a ? 500 million platform would go up in smoke, there must be 5000 lifeboat or more than enough rubber dingy would save their life. Lifeboat were being guarded by unprepared crew, nobody took the safety aspect seriously (Bull, 2004). The whole industry and project was full of complacency, from the government to the management, to the workers. This killing attitude was reflected in their work procedures, precautions taken and even the building of the structure itself. 5. Consequences of the Effects of the Incident . 1 Health 229 people were on board and 167 were killed, including two men from the standby vessel. Many of those saved were also seriously injured. Other than that, most of the survivors were diagnose of having a long term psychological problems. They were reposted of having psychological and behavioral symptoms of post traumatic stress disorder (Pate-Cornell, 1992). 28 of the survivors had difficulty in finding employm ent following the disaster, it appears that offshore employers the Piper Alpha survivors as bringers of bad luck. Family members and friends of the victims were also greatly affected on their psychological and social life. Other than the drawbacks on health, it was also accounted that the Piper Alpha survivors were stronger than before the disaster. They’ve learned to values things more, having a change of perspective and strengthening the family bond they have. 5. 2 Environment and Ecology The impact of the disaster on the environment was notable. Scientist showed that a highly toxic chemical that fell into the North Sea during the explosion would not have been completely burned up. Up to 5. 5tonnes of cooling fluid, polychlorinated bithenyl (PCB) went into to the sea, disrupting the marine life. The chemical was very resistant toward fire and decomposition quickly went into the food chain. Fishes caught in the North Sea were found to be contaminated with the chemical. The burning of the oil and gas on the platform produces great amount of harmful gases such as carbon dioxide and carbon monoxide into the atmosphere. These gases could have contributed to the increasing green house effect and also air pollution. There was also oil spilled to the sea during the explosion. These oils contaminated the surrounding beaches, coastal areas and shallow lagoons. Some animals were totally wiped out due to the contaminated water such as the littoral crab. 5. 3 Costs The disaster costs a total insured lost of US$3. 4 billion. This is the worst offshore oil disaster. Not only does OPCAL lost the Piper Alpha platform, but the income that the platform generates every day. At the time of the disaster, the Piper Alpha platform produces 125,000barrels per day. The disaster led to insurance claims of around US$ 1. billion, making it at that time the largest insured man-made catastrophe (Bull, 2004). 6. Improvement and Prevention 6. 1 Design and Process There was a regulatory offshore installation control being implemented. The Offshore Installation Safety Case Regulations, a written document in which a company must demonstrate that an effective safety management (SMS) is in place on a particular offshore insta llation. Fire walls that can withstand explosion must be used instead of the normal fire walls to avoid explosion destroying the structure (Bull, 2004). There should also be protection against and mitigation of fire on the platform itself. Relying on outside assistance like the fire brigade is just too ineffective. The disaster would not have occurred if the pump where work was being done had been positively isolated. Isolation is not achieved by shutting a valve but requires means such as insertion of a slip plate or removal of a pipe section. Emergency shutdown valves and backup valves are essential to cutting off fuel supply in case of fire, so there must always be one at multiple point of the platform and also easily accessible. The temporary safety refuge (TSR) should have a breathable atmosphere and fire protection. Prevention of smoke ingress into TSR is available through smoke and gas detectors that initiate smoke dampers and prevent circulation of smoke throughout the TSR (Bull, 2004). More than one route to helicopters and lifeboats must be present at any given time to ensure evacuation of the platform in a crisis situation. To facilitate escape from a hazardous situation, luminescent strips and heat shielding provide visibility in smoke and protection from flames, respectively. Secondary escapes such as ropes, ladders, and nets are also available as backup for the more sophisticated escape methods. 6. 2 Human Resources Throughout the disaster there were too many informal communications. Communications between shift change was also lacking. A Permit-to-Work system was introduced, it is a system of paperwork designed to promote communications between all parties affected by the maintenance procedure done on the platform (Bull, 2004). Other than that, management systems in the company must highly qualify. Managers on Piper Alpha had minimal qualifications, which led to poor practices and ineffective audits, which should be avoided completely. To control such a system of high risk there should be someone who is highly qualified. Occidental Petroleum had regular safety audits of its facilities but they were not performed well. Few, if any, problems were ever brought up, even though there were serious issues with corrosion of deluge system pipes and heads and many other issues. When a major problem was found, it must be quickly attended. 6. 3 Safety and Health The workers on the platform were not adequately trained in emergency procedures, and management was not trained to make up the gap and provide good leadership during a crisis situation. Proper safety training should be given to all workers before working on any offshore platforms. Routine body check-up should also be carried out to ensure all workers on board are fit for duty at all time. In case of any accident, any offshore platform should always provide gas masks or smoke dampers installed in the platform to avoid toxic gas being inhaled by workers. To contain the oil spilled, facilities or standby ships must be ever ready to tackle any accident to minimize the damaged caused (Bull, 2004). 7. Conclusion The Piper Alpha disaster was clearly an accident of human errors. With a mixed of complacency and indifferent towards the needs for safety, there is no one to be blamed for that. It cost not only the company great losses but also the government and many innocent lives. On the other hand the accident caught enough attention to change a lot of regulations and attention towards safety at work, especially industry that involves dangerous working conditions such as oil and gas. Any other countries and companies started to have a strict enforcement on safety at work. Structures and designs of platform give more possible backup plans in case of accident. Nevertheless, the working attitude of a worker is the most important to ensure safety at any time, for it is the altitude depends on attitude, not aptitude. 8. List of References Bull, D. C. 2004, A critical review of post Piper-Alpha developments in explosion science for the Offshore Industry, HSE publications, Norwich. Centre Of RSK 2001, Piper Alpha Accident [Online]. URL: http://www. smd. mul. ac. uk/risk/yearone/casestudies/piper-alpha. html Drysdale, D. D. ; Slyvester-Evans, R. 1998, ‘The explosion and Fire on the Piper Alpha Platform, 6 July 1988’, A case study, Technical Note, vol. 4, no. 1, pp. 2929-2951. Fire And Blast Information Group 2011, Piper Alpha [Online]. URL: http://www. fabig. com/Accidents/Piper+Alpha. htm Heaney, M. 2007, Lessons Learnt From The Piper Alpha Disaster [Online ]. URL: http://www. ecademy. com/node. php? id=80465 Learning from accidents, Kletz, T. , 3rd edition, Gulf Professional Publishing, 2001. Lees’ Loss Prevention in the Process Industries: Hazard Identification, Assessment and Control, ed. Mannan, S. , 3rd edition, Elsevier Butterworth-Heinemann, 2005. Pate-Cornell, M. E. 1992, ‘A Post-mortem Analysis of Technical and Organizational Factors’, Learning From The Piper Alpha Accident, Technical Note, vol. 13, no. 2, pp. 215-232. The Public Inquiry into the Piper Alpha Disaster, Cullen, The Honourable Lord, HM Stationery Office, 1990. Wikipedia 2011, Piper Alpha [Online]. URL: http://en. wikipedia. org/wiki/Piper_Alpha

Nuclear Disaster in Japan essays

Nuclear Disaster in Japan essays There was a nuclear reaction at a uranium processing plant in Japan that has brought an enormous amount of people to stay indoors, to stop farming, and to have many schools closed down. There was a large amount of radiation spilt and researchers estimate that there was up to 39 people that were exposed to high amounts of radiation. The town in which this radiation accidents occurred was in Tokaimura. Tokaimura is located about 90 miles away from Tokyo. The victims of this accident were showing extreme symptoms of being exposed to radiation, high amounts of vomiting and diarrhea. Three of the victims were fireman, that were said to have been exposed to the chemicals while carrying the victims The nuclear reaction was put under control about twenty hours after the accident. The governor was extremely happy when he heard that the chain reaction had stopped because if it had succeed and kept evolving then the reaction could have turned into the critical stage in which the chemicals would be able to just burn on their own. Tokyo's government does admit to being slow to react to one of the worse nuclear reactions spills in this nation. The governor was very ashamed to The officials that were trying to contain the spill evacuated one-hundred and sixty people within 350 yards from the plant. The announcements were made in many ways such as loud speakers, radio announcements, and skywriters. Everyone was told to close their windows and to stay indoors. There was 313,000 people that were told to stay indoors that were within six One of the local residents, Yoko Kurosawa, said, "I'm scared because I can't see (the threat) with my own eyes. I'm keeping my doors and windows closed and can't use my air conditioner. I can't sleep." Yoko lived within about 2 miles of the plant. Yoko was 26 years old. There were at ...

Your thoughts Essay Example | Topics and Well Written Essays - 250 words

Your thoughts - Essay Example f literature that is useful for a teacher to understand the culture of a classroom and the students’ psychology, nothing compares to a practical experience gained by a teacher in the classroom. A teacher learns a lot by observing the students and other teachers. To learn the best way, it is advisable for a teacher to take some classes as a silent observer among the students while another teacher is teaching. The first and the foremost thing I have learnt from other teachers is management. This includes controlling the students’ discipline and finishing the curriculum within the required duration. One thing that I have particularly learnt is never to bring my ego in while dealing with the students. 2. Students like Ernest (special needs) need that extra attention from the teacher sometimes in order to succeed. In some classrooms they have so many students that it is hard for the teacher to give that one on one attention that may help the student progress. So by Ms. Hodges implementing the current tactics into her curriculum it really will help Ernest especially the group work. Some kids feel more comfortable learning from other kids, because some kids may feel inferior working with the teacher. What do you think? Ans. There is no doubt in the fact that the age difference of a student with the person he/she is working with makes a lot of difference when it comes to understanding things and participating in activities. Age difference between a student and a teacher is much more than that among two or more students. Students generally take teachers for their parents, and would only be able to expose themselves in a restrained manner. Students are influenced by the seniority and maturity of the teachers. As a result, they are likely to consider their questions too immature to be asked, when the questions might not be immature at all. On the other hand, when students are working in groups with other students their age, they are psychologically relieved and have

Describe at least five important aspects of Arabic language. Be Essay

Describe at least five important aspects of Arabic language. Be specific - Essay Example One of the complex and interesting aspects on Arabic language centers on the fact that spoken forms of the language vary in terms of grammar, pronunciation, and vocabulary. The two forms of the language manifest side by side in which one is strictly a spoken form and the other is strictly a literary form. Standard Arabic is the well-defined entity and is uniform across the Arabic speaking world with only minimal variations in vocabulary (Wahba, Taha, and England 225). The grammar, syntax, and vocabulary have changed minimal since the Qur’an (in the 7th century). Arabic languages are fundamental Semitic languages most closely linked to Hebrew, Aramaic, and Phoenician. Semitic languages may be characterized by a limited and a rich consonant system. Semitic languages also typified by a rich inventory of guttural consonants that encompass laryngeals, pharyngeal, and the uvular fricatives. In the same way as other Semitic languages, Arabic language has intricate and unusual morphology. Arabic language possesses nonconcatenative â€Å"root and pattern† morphology (Wahba, Taha, and England 225). The standardized written Arabic is unique from and more conservative compared to all of the spoken varieties. Arabic language is a synthetic language, rather than an analytical one meaning that endings may be awarded to words to highlight the function of the words within a sentence. In English, word order mainly determines this function, while in Arabic; the ending of a word determines the function of the word. There are 28 letters within the Arabic alphabet comprising of consonants, symbols, and vowels. The characters employed within their words may be frequently connected; therefore, excluding some which may be linked to their predecessors. The pronunciation of vowels varies from one speaker to another and appears to mimic the pronunciation of the matching colloquial variety, whereby vowels and consonants can be either

Introduction To Air Asia Company

Introduction To Air Asia Company AirAsia was established in 1993 and started procedures on 18 November 1996. It was primarily founded by a government-belongs to conglomerate, DRB-Hicom. On 2 December 2001 the very powerfully indebted airline was came by previous time Warner boss Tony Fernandess business melody air Sdn Bhd for the token supplement of one ringgit with 40 million Malaysian Ringgit worth of debts. Fernandess turned the business round making earnings in 2002 and commencing new path from its hub in Kuala Lumpur by cutting Malaysian Airlines with promotional fares as reduced as 1 RM. AirAsia is one of the award winning and largest budget airlines in the Asia increasing rapidly since in 2001, they have fleet of 72 aircrafts all airbus A320-200. AirAsia is recognized by its lowest fare, quality services and their tagline Now Everyone Can Fly. AirAsia serves 51 national and international destinations with 108 routes and operates 400 flights daily from hubs in Malaysia, Thailand and Indonesia. Until now AirAsi a has flown 51 million customers with their believes in the no frills without hassle low fare business concepts and feels that keeping cost. The vision and mission for AirAsia is: Vision: To be the biggest reduced cost airline in Asia and assisting the 3 billion persons who are actually underserved with poor connectivity and high fares. Mission: To be the best business to work for whereby workers are treated as part of a large-scale family, conceive a globally identified ASEAN emblem, To attain the smallest cost in order that every individual can go by plane with AirAsia, Maintain the largest value merchandise, adopting expertise to decrease cost and enhance service levels. 1.2 Activities: Their main activities are to provide air transportation services worldwide. The primary undertakings of subsidiaries are supplying inflight repasts, trip functioning enterprise, supplying airplane leasing amenities, newspapers proprietor with announcing division. Their secondary activity is tune budget hotels for their flyers they can book hotel and tour packages along the ticket with AirAsia Go. they provide sponsor ships to various event held at their destination country but most in Malaysia, they also organize big events and customers can buy ticket from their website along flight tickets. The primary undertakings of subsidiaries are supplying inflight repasts, trip functioning enterprise, supplying airplace leasing amenities, newspapers proprietor with announcing division. 1.3Airline Industry: AirAsia is in airline industry, airline industry it consists of different air transportation services for travelling passengers and freight. Airlines usually lease or own their aircraft to supply these services and it can be partnership or alliances with other airlines for mutual benefit. Usually airline businesses are identified with an air operating logy to decrease cost and enhance service levels.. AirAsia falls in LCC a low-cost carrier (also renowned as a no-frills, discount or allowance carrier or airline) is an airline that boasts usually reduced fares in exchange for eradicating numerous customary traveler services. Analysis Of Customer Relationship Management Strategy AirAsia being in the low cost aircraft carrier model where they operate in budget airline services they have to formulate strategies to keep the existing customers for longer period of time and attract more new customers. One of their strategies is providing passengers with customization on what he/she prefers like meals or no meal, extra baggage and other customized services which bring in revenue for Airasia. Airasia utilizes social networks and mailing to reach customers and inform them about new destinations, promotions and other merchandise. Airasia has expanded its business from airlines to hotels and mobile services as they identify their customers demands and try provide it themselves. AirAsia has even started a frequent flyer program which provides free value added services to loyal customers who use AirAsia to travel frequently. Installation of customer answers response system from a European provider which answers to questions by customers instantly on the Airasia website. 2.1 Situation Analysis: We will now analyze the strengths, weakness, opportunities and threats which Airasia faces Strengths: Being the only budget airlines in the Asia region and flying to more than 100 destinations gives them advantage of being the only reliable low cost carrier. Customers who use the airline frequently to travel day to day remain loyal. Low operating cost results in cheap tickets and promotions which make other hard to compete with Airasia. Joint ventures with other carriers and aircraft in other countries help provide easy transit, affiliated flights and lounge privileges Weakness: Poor customer services support. Complains not answered and feedback not taken into consideration. Selling the service the only concern as per customers view on Airasia. Cancellation of flights, delays of flight and poor service from flight crew. Opportunities: Diversification of the business to other ventures. Gaining new customers by adding new hot spot destinations. Increase in fuel prices can have little effect on Airasia but due its low operating cost it still will remain the cheapest while other airlines will find it hard to keep up with the cost and operating expenditure. Threats: Airasia will certain airport policies when entering different airports which could increase cost of operating. Increase in fuel prices is still a concern. New entrants to the low cost airline industry which will compete with Airasia. 3.0 Segmentation and Customer Profile 3.1 Group Flyers and Discounts: AirAsia segment their travellers by giving discount to group traveller more than 9 passengers or other offers to specific groups e.g.: school trip, wedding, and etc. this helps them to exposure their business to new customers resulting high sales. AirAsia put group discounts in their online booking also which makes customers to purchase easily the ticket. Their main target markets mostly are internet based customers. 3.2 Foreign workers strategy: AirAsia goal most foreign employees from Indonesia, Singapore, Thailand, China, Macau employed in Malaysia who may not pay for the costly air journey dwelling and offer them bargain fare which will appeal most of the clients in this market class as they wont yield much and will be in their dwelling very often. 3.3 AirAsia Go: AirAsia go is a package of booking hotel and flight both together for business and leisure travelling customers. They mainly focus on promotions on this in school holidays, public holidays and other celebrations eve. Which attracts the business man travelling can book hotel and flight in one place and with customer reviews. They have points also to redeem while booking in AirAsia go for frequent flyers. 3.4 AirAsia X: Airasia X is usually used in Long Haul flights with the fleet of A330. They segment their customers in 2 parts economy and premium flatbed. In economy they have hot seats which are like be the first to get board in the jet and get relax with extra legroom and second is standard seats which is comfy and made from leather. The business class is usually for leisure class which is of course higher in price but cheaper than the other airlines business class; they provide benefits like complimentary meal, pick a seat option, priority check in, flatbed seats and many more. Their usually target on frequent flyers for long haul. 4.0 Customer Relationship Issue faced by AirAsia The main issue which is having a negative impact on Airasia customer relationship management are service complains, delays and cancellation of flights. The first issue is customer feedbacks such as suggestions and complains are ignored; customers feel Airasia only wants to sell the ticket to them and dont care after that onwards. Complains have to look and corrected so that it does not happen again. New suggestions should be taken into consideration and appreciated. The other main issue is that passengers face delays frequently as they are left stranded in the airport for hours to board the aircraft and in worst cases flights are cancelled frequently by Airasia due to technical issues and other various reasons. Customers lose loyalty toward AirAsia due to the factors. Airasia needs to rectify these issues to maintain better understanding between customers and provide better satisfaction to the customers. The main objective is to make a CRM strategy to correct these issues. Strategies have to be planned and implemented in order to achieve the objective; from the situational analysis we have performed now we have to develop the strategy which will be discussed in the next part. Question 5 Airasia has multiple issues which they have to correct so multiple strategies will be required in order to rectify. The main weakness are complains are ignored, Delays and cancellations of flights. First main issue where a strategy is needed is to correct the delays and cancellations of flights. The reasons for the delays and cancellations could be natural reasons which cannot be avoided like bad weather, storm and etc. Technical faults, maintenance repairs and cancellation of flights due to insufficient number of passengers to travel can be corrected by a strategy. Airasia cancels flights because of insufficient passengers to travel for the certain time flight because it is not profitable. This can be avoided by reducing the number of flights to a certain destination in one particular day. Example Airasia travels 4 times a day to Singapore reducing it to 3 times a day if the particular destination has cancellation due to insufficient amount of passengers can solve. Airasia uses only type of aircraft the A320 but have more than 120 fleets of this type to reduce cost of having multiple types of aircraft making them also easy to repair and maintain only type of aircraft but still delays occur. A daily check of each aircraft can be carried out to avoid these issues The next issue is that complaint and feedback from customers are ignored; Air Asia needs a strategy to improve the customer relationship. The customer service department will have to be trained to handle customers with temperament and understanding. Complains, feedback, suggestion should not be ignored but welcomed as it can improve the customer service. Complains should go through a panel and should be addressed back to the customer negative or positive based on the rules, policies and guidelines of Airasia. Mistakes or inconvenience caused by Airasia should be compensated through free tickets, Upgrade to business class and lounge facilities. New suggestions and feedbacks should be considered if beneficial should be implemented. Question 6 The strategy of reduction in flight has to be evaluated based on the destination and the amount of flights. Most importantly the amount of cancellations of flights to each destination over a month has to be evaluated through and check which destinations have the highest number of cancellations due to insufficient passengers has be checked a frequency of flights to that particular destination should be reduced. The reduction in flights will lead to customers fearing that Airasia could terminate services to that particular destination and other assumptions such as profitability, political pressure and other rumours can affect the brand name. New contract and rescheduled flight time table has to be given to the destination airport and this process could turn costly as new fleet parking charges and rates will be given based on the Airport Example busy airport like Changi, Singapore can charge more for landing and parking of fleets. The Strategy of reduction in flight has a high rate of w orking to avoid cancellation The other strategy to avoid delays and cancellations is through daily maintenance checks and service; Airasia has a more than 120 fleets inspecting every aircraft daily is very costly and a long process. Airasia being a low cost carrier it has to be sensitive about cost as these inspections will lead to increase in prices. The inspections will still not stop delays as major faults and issues will take more long period to fix. Airasia can collaborate and negotiate with other airlines incase there is delays passengers can be switched to different Airline so their journey and plans will remain unaffected. The strategy of collaborating or forming alliance with other Airline services can avoid delays and jamming of schedules. The other strategy of retraining staff to better assist customers and their complains will have an effect on cost but most importantly a panel to decide on feedback, complains and suggestions is vital for use as complains will not be ignored replying or addressing them back is important even if the suggestions or complain are meaningless. Evaluating complains, suggestions have to be implemented if it brings satisfaction to majority if airasia customers and profitability is not affected due to the change implemented. Airasia has multiple ways to address the problems in the customer relation management but they can overcome the issues by some simple strategies to correct them and have the resources and power which provides more alternative method strategies to overcome the problem. Airasia has been hit by two main weaknesses which through evaluation on why, how this problems occur the root cause can be found. Correcting these issues not only improves the relationship between the customers but also adds customer value and satisfaction.

Interventions In The Narcissistic Disorders :: essays research papers

Introduction Understanding the Narcissistic Phenomenon The so called ‘narcissistic personality disorder’ is a complex and often misunderstood disorder. The cardinal feature of the narcissistic personality is the grandiose sense of self importance, but paradoxically underneath this grandiosity the narcissist suffers from a chronically fragile low self esteem. The grandiosity of the narcissist, however, is often so pervasive that we tend to dehumanize him or her. The narcissist conjures in us images of the mythological character Narcissus who could only love himself, rebuffing anyone who attempted to touch him. Nevertheless, it is the underlying sense of inferiority which is the real problem of the narcissist, the grandiosity is just a facade used to cover the deep feelings of inadequacy. The Makeup of the Narcissistic Personality The narcissist’s grandiose behavior is designed to reaffirm his or her sense of adequacy. Since the narcissist is incapable of asserting his or her own sense of adequacy, the narcissist seeks to be admired by others. However, the narcissist’s extremely fragile sense of self worth does not allow him or her to risk any criticism. Therefore, meaningful emotional interactions with others are avoided. By simultaneously seeking the admiration of others and keeping them at a distance the narcissist is usually able to maintain the illusion of grandiosity no matter how people respond. Thus, when people praise the narcissist his or her grandiosity will increase, but when criticized the grandiosity will usually remain unaffected because the narcissist will devalue the criticizing person. Akhtar (1989) [as cited in Carson & Butcher, 1992; P. 271] discusses six areas of pathological functioning which characterize the narcissist. In particular, four of these narcissistic character traits best illustrate the pattern discussed above. â€Å" (1) a narcissistic individual has a basic sense of inferiority, which underlies a preoccupation with fantasies of outstanding achievement; (2) a narcissistic individual is unable to trust and rely on others and thus develops numerous, shallow relationships to extract tributes from others; (3) a narcissistic individual has a shifting morality-always ready to shift values to gain favor; and (4) a narcissistic person is unable to remain in love, showing an impaired capacity for a committed relationship†. The Therapeutic Essence of Treating Narcissism The narcissist who enters therapy does not think that there is something wrong with him or her. Typically, the narcissist seeks therapy because he or she is unable to maintain the grandiosity which protects him or her from the feelings of despair.

KRISPY KREME Essay

1. What can the historical income statements (case Exhibit 1) and balance sheets (case Exhibit 2) tell you about the financial health and current condition of Krispy Kreme Doughnuts, Inc.? The historical financial statements can tell us a lot about the financial health and condition about Krispy Kreme or any other company. By utilizing some key financial ratios we can determine how the company compares year over year as well as against competitors in many ?different dimensions. These dimensions include short term solvency, or its ability to meet its immediate obligations, long term solvency, or its ability to manage debt leverage, asset management, or its ability to utilize company assets to make profit, profitability, or its ability to generate a favorable bottom line, and market valuation measurement, or its overall company value in the market compared to book value or earnings. 2. How can financial ratios extend your understanding of financial statements? What questions do the time series of ratios in case Exhibit 7 raise? What questions do the ratios on peer firms in case Exhibits 8 and 9 raise? As mentioned above financial ratios can really give an analyst a look into how effective, efficient, and profitable a company is and has been in the past. In exhibit 7, different ratios bring up different questions. The trend of the current ratio is a bit puzzling to me and begs the question, why does it continue to grow? Krispy Kreme has by far the highest current ratio in the industry, and it appears as though some of the biggest competitors have current ratios at or below 1. Although it is good to have short term solvency, too high of a ratio could be a sign of missed opportunities for investment. What else could Krispy Kreme be doing with its liquid assets that might garner increase profitability that seemingly others in the industry are acting on? The next ratio that interests us is the asset to equity ratio, or the equity multiplier. This ratio is an indicator of how the company manages leverage. The higher the ratio, the more of a percentage of operations is funded by equity. Krispy Kreme’s equity multiplier has been relatively consistent since 2001, but is just below par with most of its competitors. What this means to us is that Krispy Kreme is not as effective in utilizing leverage to benefit the company as some of its competitors which doubles up on the previous question asked. What else should Krispy Kreme be doing, or investing in to improve efficiency and performance. Total asset turnover is an important ratio to look at because it is an indicator of how well a company utilizes its assets to generate sales. The first thing that we noticed is that Krispy Kreme’s total asset turnover ratio decreased every year from 2000-2004. This speaks to an increase in inefficiency in the use of asset to generate sales. It should however be noted that it is typical that as companies grow, it is difficult to maintain a higher total asset turnover ratio. That notation is exemplified when you look at the competitor ratios. The biggest competitors like McDonalds and Wendy’s have similar if not lower ratios. Our overall concern is that none of the other competitors had ratios that low and we did not feel that Krispy Kreme was or is anywhere near the size of McDonalds or Wendy’s. This raises the concern that even though the company is expanding and acquiring new assets, it is not effective in translating the growth into sales. Finally, and perhaps most importantly, we took a look at ROE, or return on equity. This ratio gives an idea of the profitability of the company as well as a return that an investor would expect on his or her investment. Although Krispy Kreme has benefited from stable ROE over the period of 2000-2004, it is sub-par compared to its competitors. What would make Krispy Kreme more attractive to investors, if its ROE is below average in its own industry? To look a little further into some of the statements and ratios, we did a DuPont analysis for Krispy Kreme and several of its competitors. Each of  the individual components have been previously discussed, but it is interesting to compare them together to see how three of the most important aspects of the business have changed over time. Specifically it is worth noting that Profit Margin has increased significantly every year since 2000. What this means is that Krispy Kreme has gotten better every year at turning each sale dollar into net income. 3. Is Krispy Kreme financially healthy at year-end 2004 When looking at the 2004 DuPont analysis, you see that not only has profit margin increased every year, but it is more than 2% better than the industry average. That being said, Krispy Kreme does not utilize its assets as efficiently as its competitors. This potentially troubling because of the fact that they have gone through aggressive growth in stores recently. Is this an indication that these stores are not generating the sales necessary to justify the investment, or at least as well as its competitors might be able to? Finally the equity multiplier comes in below the industry average. To us this means that Krispy Kreme does not utilize its leverage as effectively as the competition. Perhaps it would be to Krispy Kreme’s benefit to increase leverage and invest in order to increase growth and earnings in a similar manner to its competition. Overall, we believe that Krispy Kreme is moderately financially healthy as of the year end 2004. The profitability of the company is we ll above industry average, and the asset turnover and equity multiplier ratios are not drastically different from industry averages. 4. In light of your answer to question 3, what accounts for the firm’s recent share price decline? There was a decline in the share price because, firstly, the company said to expect fewer earnings because of the low-carbohydrate diet trend and also they had close down few underperforming shops, which was a result of their aggressive store expansion. The main cause of the recent share price decline is when the financial scandals became public. As a result, investors lost confidence in the company. 5. What is the source of intrinsic investment value in this company? Does this source appear on the financial statements?

Hamlet Film Adaption Vs. Play Comparison - 1216 Words

Hamlet Film Adaption vs. Play Comparison Shakespeare’s Hamlet has countlessly been formatted into film depictions of the play. Each film seemed to be on one end of the spectrum of either being closely interpreted or completely remodeled a different idea of what Hamlet is. The film version of Hamlet released in 2000 seems to follow closely to the play in some aspects, yet at the same time having its own unique identity Despite there being many differences with the play Hamlet and the film adaptation of Hamlet (2000) by Michael Almereyda there are three categories that really stand out, those are the character portrayal, interrelationship between the characters, and some of the essential themes differ as well. Although there are many differences, one aspect that remains the same is the dialogue of the characters which stays true to the Shakespearean dialect. When transforming any type of literary work into film there are certain areas that have to be manipulated in order to fit into the mold of a film. The play Hamlet, by Shakespeare, is no exception. As Hamlet is Shakespeare’s longest play, made up of more than 4,000 lines, there is no other choice than to have it cut down to fit into the standard parameters of a film. Along with the play being subject to being cut down, certain liberties are given to a director to adapt the work in a way to make it more unique. Almereyda made Hamlet much more modern in relation to scenery and character representations. Many of theShow MoreRelatedOrganisational Theory230255 Words   |  922 Pageswhich these learning outcomes provide challenges to the organization in the twenty-first century. Annotated further reading Each chapter concludes with an indication of further reading. We have also included, wherever possible, indications of films and other media that provide insights into the issues covered in the chapter. Discussion questions Finally, each chapter concludes with a number of questions that have been developed for use in seminar discussions or would be suitable as the basis

I Will Take A Sony Dream Machine Model Icf Cs15ip Alarm Clock

Waking up in the morning is a difficult task for some people, whereas for others waking up may seem like a natural routine. Well for those people who have a hard time waking up or just wanting to get up at a specific time there was a device invented called the alarm clock. This device was originally invented by ancient Greek philosophers around 250 B.C. and over the years mechanical alarm clocks were invented by Levi Hutchins in 1787 (History of Clocks. (n.d.). Retrieved November 6, 2014.), then came radio alarm clocks invented by James Reynolds (The History of Alarm Clocks {INFOGRAPHIC}. (n.d.). Retrieved November 6, 2014.), and finally the modern alarm clocks with IPhone or IPod docking bays. My objective is to write a proposal for option one on the final project, in which I will take a Sony Dream Machine model ICF-CS15iP alarm clock and discuss my experience using and interacting with the device. Also I will examine how other people interact and review their experience in using t he Dream Machine. The methods I plan on using to accomplish this project will be to explain in detail the ways I interact with the device and go over my experience with it too. The first and second part of the project will be to gather information from various sources such as, manufacturer’s manual, Sony’s website, and web sites that contains reviews from people that have used or that is still using the Dream Machine. After, reading the reviews I will categorize them into separate

Answers to Some Critical Questions - 1718 Words

Part 1 Asking the Right Questions Chapter 11: There is an old adage that many mathematicians often use: There are lies, there are damn lies, and then there are statistics. While seemingly comical, having a notion like this is indicative of the idea that statistics are not as completely objective as many people believe. The purpose of statistical analysis is to describe and summarize information, to make predictions or generalizations, and to identify relationships and associations between variables. The two major types of statistics are descriptive and inferential. Descriptive statistics describes the data by summarizing into more understandable terms; inferential statistics make predictions about variables or a population based on observable trends. However, statistics are only as good as the numbers used in the formulas, and the presentation. For instance, if a study says product A is 25% better than product B, one might ask 25% better than what? Or 80% of all physicians use Product A is that 80% of those asked, 80% of all, or 80% of what? In American Earth, there is a notation in which the engineer explains, When this road is built youll get ten, twenty, thirty times as many tourists as you get now (AE, 418). How is this proven? How many tourists travel there now, and where is the data that shows that a new road would increase tourism rates by 10-30 times, meaning 100-300%? Statistics can be deceptive in the way they are presented, too. For instance, one recentShow MoreRelatedChapter 1 Online Quiz Essay examples1616 Words   |  7 Pagesï » ¿Chapter 1 online quiz Question 1 1 out of 1 points    Clichà ©s help simplify the issue and get to the heart of the matter that is to be critically analyzed. Answer Selected Answer:   Ã‚   FALSE Response Feedback: Clichà ©s are actually barriers to critical thinking. 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Music Marketing Essay Example For Students

Music Marketing Essay I also looked at a smaller independent record label and how their techniques differ in comparison to Sony Music and why. The small independent record label I looked at is XSL Recordings, an independent British recording company. Companies like Sony Music due to their ownership of other subsidiary record labels, use those as an access point to a wider audience range whereas, smaller groups rely sourly on themselves and their ability to market. Companies like Sony have deals with social networking companies like Backbone, this allows them to use your musical interest put on your profile to target you with advertisement of a specific kind elevate to what interest you. They use this platform, as a means of reaching the youthful population is made easier. However, Labels like XSL Recordings are reliant on their ability to get more likes and for people to share their page. It is less targeted but more generalized, as its easier for them to get more likes and shares or rewet. Nevertheless, both these companies utilize their artist as a marketing source, their website, their social networking pages etc. In other words, these companies use social networking in different ways but on different scales. In the last 5 years XSL Recordings have hardly used T. V. And although they own a reasonable percentage of ADELE, being the first to sign her; She is still in contract with Universal as well and Universal group have done the TV marketing of her albums on the biggest channels around the world due to resources like that being available to them. Billions of people around the world watch T. V. Everyday and its probably one of the widest platforms in music marketing and its also one of the easiest to get wrong because of the audience since and range hence why different versions of 1 album advert is used in different parts of the world based on the type of people in that country. On the other hand small labels like XSL Recordings and boy better know would produce one that would be broadcasted to the world this is down to their financial as well as a smaller fan base. Sony also targets the social classes based on their lifestyles so, things like posters at bus stops, on busses and other forms of public transport and public places. These posters are made in a specific kind of font to draw attention and the mode of address Music Marketing By message attention to view it. Nevertheless other independent record labels are much more enforceable in exploiting one platform which is, the internet and they indeed use it very effectively as it is cheaper and its still capable of reaching a wide range of audience. Over the last ten years, it seems to be one of the top platforms as its easy to exploit. In conclusion, the size of the company sometimes determines their accessibility to different means and platforms of marketing, however the smaller companies are much more capable of use the Internet to their advantage, to reach their target audience easier. And the big three use specific techniques for specific audiences in other to market the product to as many as possible.

Smog And Pollution Essays - Smog, Gases, Air Pollution, Pollution

Smog And Pollution Smog is one of the major forms of air pollution. It makes being outside a health threat. Some of the major contributers to smog are automobiles, factories, and other things of this nature. High temperatures stimulate the effects of smog, therefore, the highest levels of smog are on hot summer days. This means that most of the problems associated with smog occur in the summer months. Health effects vary from person to person. There is evidence that suggests that it can cause some short-term breathing problems. This includes coughing, shortness of breath, and pain with deep breathing. Individuals with asthma are much more sensitive to smog. There are a few factors that determine how unhealthy smog is to a person. The first factor is the amount of ozone in the air. Since heat is usually associated with ozone, it will make the effects of smog greater. The second is the length of the exposure. The longer a person is exposed to smog, the greater the symptoms are. Finally, the third factor is how deeply a person is breathing when exposed to smog. The heavier an individual breathes, the bigger dose of smog is going into their lungs. Scientific studies have suggested that the lungs adapt to smog and other air pollution after prolonged exposure. This defense mechanism disappears once a person is no longer exposed to pollutants. Tests on rats, which were exposed to a polluted environment for a extended period of time, concluded that there was no sign of lung cancer. The government has stepped in to combat air pollution in general. They passed the Clean Air Act in 1990. This act made provisions such as placing centralized emissions testing facilities in high risk areas. The problem with the provisions is that they cost a lot of money and the state governments do not want to pay the exorbitant price tags. Locally, a law was recently passed which will all car owners to get an emissions test on their cars by May of the year 2001. If their automobile does not pass the test, they will have to get it fixed until it passes the emissions test. The price of the repair is not expensive but it is mandatory for the car to be able to drive on the road.

Research Paper on Classic English Literature

Research Paper on Classic English Literature Research Paper on Classic English Literature Sample Research Paper on The Great Gatsby: Introduction The story begins with Nick Carraway getting a house in Long island in a place called West egg. He was a scholar and had been educated at the Yale University. During the First World War, Nick got a job in France and, this is when he travelled the world. Nick was not satisfied with the life that he lived. Therefore, he decided to move to the small town and start again. During a visit to her cousin Daisy, Nick learns about the name of his neighbor, well known for throwing parties all the time. The neighbor, Jay Gatsby is a rich man who lives in a big mansion. Nick learns that Jay was an old-time love of her cousin Daisy. The two met five years ago and became extremely intimate friends. When Jay proposed to Daisy, she refused to marry him because he was not rich and, he had to go and work far away for a long period (Bloom, 72). Daisy instead married a young man from a sophisticated family who had so much money. Jay was hurt by daisy because she refused to marry him because he was poor. He worked tirelessly and eventually became a rich man. He then bought a house near the marital home of Daisy in a bid to rekindle the love they once had. Nick brings the two together when he invites both of them to his house. Daisy likes the new Jay and the love they once shared comes back to life. Daisy does not feel guilty that she is has extra marital affairs. This is because she knew the extra marital affair that her husband had with the wife of a petrol station owner. Daisy and Jay spend a lot of time together and this raises the suspicion of her husband. Jay did not seem to care whether she was married. To him, Daisy as his wife and all the years that he was away, Daisy had an affair with Tom. He believes that she is his wife so much that he told her he had forgiven her for having an affair. Tom storms into a room in New York where Daisy and Jay were. In the intense argument, he exposes the illegal dealings that Jay has that made him rich. Daisy and Jay drive away from Tom and on their way to Long Island they hit the lover of Tom (Luthbury, 140). She was running away from her husband who had locked her in. The truth about Jay wo unded the relationship they had with daisy. However, he still believed that he could win her back. The husband of the mistress of Tom shot and killed Jay assuming that he was the one who killed her. During his burial ceremony, Nick is annoyed because not all the people who called themselves friends of Jay and even partied with him appeared for his burial. The play can be in three parts. The first part is when Daisy and Jay meet. The two become close and fall in love over time (Bloom, Pp. 67). When Jay asks the question that he obviously knows would be answered positively, he receives a tremendous shock. Daisy refuses to marry him because he is a poor man. Another reason that Daisy gave Jay for refusing his proposal is that he is in the military. Therefore, he would be sent very far away, and she could not see him for an awful long time. Daisy then marries a rich man who is from a sophisticated family. Even though he was not good to her and treated her badly. This showed how Daisy was very hungry for money. She was so fast to leave a man that she had come to know just because he was not rich. He could not give her all the things that money could buy. She instead threw herself to a rich man for his money. His character and personality did not matter a lot to daisy. The second part of the play is during the period which Jay and Daisy rekindle their love. Jay went to extremes to try to make Daisy happy. This is because he started illegal dealings so that he could get rich and be able to buy a house near the marital home of Daisy. He is so desperate that he calls for parties now and then to get the attention of his lost love. When they meet in the house of Nick, Daisy is impressed because of the money Jay has. She then starts an extramarital affair with Jay (Fitzgerald, 200). She consoles herself that even her husband is has a relationship with another woman. Jay even stops calling people to party at his house when he finally learns that Daisy does not enjoy parting. The love between the two ends when Tom catches them in a room and exposes the dirty dealings of Jay. There is an intense argument and many people who were their friends witness the confrontation. Daisy does not want anything to do with Jay. After all the efforts that Jay had put to ma ke her happy, she rejected him so fast. He had even endangered his life through the illegal dealings, but Daisy did not consider that. The third part of the novel is when things get from worse to worst because of the affair of Jay and Daisy. When they leave the hotel, Daisy who is driving the car of Jay accidentally hits the mistress of her husband. The husband of the mistress, Wilson, had learned of her affair with Tom and locked his wife indoors. Daisy does not stop when she hits the mistress but continues to drive. Wilson, who is the owner of a petrol station is very hurt and seeks to kill Jay. He had assumed that he was the one who killed his wife. Tom seeking revenge had confirmed that indeed Jay had killed her. He finally kills Jay when he finds him in his swimming pool. He shoots him in the head and commits suicide. The number of people at the funeral of Jay is very small. This is opposed to the number of people that came to his parties and claimed to be his good friends. His parents traveled long distances to come and bury their son. It could have been better if he had paid more attention to his family than trying to woo a lost love. Nick is the person who witnessed the unfolding of the events. He is the one who made the two meet up, and it is from there that they get back together and start an affair. Nick who is the cousin of Daisy sees this as trouble and stops being close friends with the two people. He knew that only bad things would come from having the affair. Therefore, he becomes close with Jordan Baker who knew Daisy for a very long time. When Daisy killed the wife of Wilson, her husband assumed that it was Jay. He even confirmed to Wilson that indeed Jay had killed his wife. Tom had also exposed the illegal dealings of Jay to Daisy. He ensured that he had destroyed Jay. Nick was not happy when he learned of this. He was not pleased that all this mess had happened because Jay wanted her cousin back. Nick changed completely after the funeral of Jay. He noticed that not all the friends of Jay were there (Maurer, 45). The people who attended his funeral were not many. This was different to the number of people who came to the parties that Jay had and pretended to be his friends. Nick realized that all the efforts that Jay put to impress Daisy were a waste of time. The life of Jay ended so fast because he was obsessed with his past lover. He let Daisy drag him to his death. Nick changed his character completely and even stopped being friends with Jordan. Later on, he returns back home. He is the character who brought Jay and Daisy together by inviting the two into his house. This shows that he supported the relationship between Jay and Daisy. At the same time, he is not happy with the outcome of the events and does not want to be involved in their scandals (Fitzgerald, Pp 120). In the end, he cuts off all channels with them and returns home. Infidelity is a habitual thing in the novel. This is because there is more than one spouse cheating on his or her partner in the story. Wilson was cheating on his wife. The wife of Wilson was also cheating on her husband with Tom (Bloom, Pp. 67). Daisy was cheating on her husband with Jay. The author may have used this theme to show the sexual independence that people had after the First World War. He tries to show how people used the freedom to abuse marriages. Many people in America engaged in immoral behaviors that were not acceptable before the First World War. In their quest for a new America they mistook sexual immorality for happiness and pleasure. Through the story of Daisy, he shows how some women could accept to marry any man that had a lot of money and was from a good background. The people who came to the parties that Jay also showed abuse of sexuality freedom. This is because the author says that the people who came to the party left the party with a different person fro m the one they were with when they came. However, the love that Jay tried to rekindle with Daisy cannot be viewed as abusing sexual independence. This is because Jay believed that he had just married her and that she had been waiting for him all this years. The marriage that Daisy has with Tom did not exist in the world of Jay. He believed that Daisy was cheating on him with Tom and Jay forgave her for that. The publication of the novel influenced many people because apart from talking about the romantic story of the love that Jay had for Daisy, the author has an underlying message. The author talked about the different issues that people were facing at the time. He portrays the rotten morals that people had in the early twentieth century (Bloom, 45). He portrays this by talking about greediness and the wild quest of obsessions. The author shows how people misinterpreted the American Dream by chasing worldly riches and pleasure instead of looking for the good ideals of the American dream. After the First World War, people found life to be more difficult, and everyone was fighting to become rich. The suffrage movement led to more crime and illegal businesses in the United States. The author depicts these hard times and changes in his characters. Meyer who dealt with illegal businesses symbolizes the time after the suffrage movement when illegal businesses grew (Fitzgerald, Pp 94). The struggles to fit in the new America are depicted by the stories of Jay and Nick. They had to move in to a new place and try to fit in after the war was over. The obsession of Jay to become rich shows how people after the war were trying to become economically big. The difference between the people who were rich before and those trying hard enough to get there is depicted well in the novel. This is by the West Egg that refers to the people who became rich after the war, and the East Egg are those who were rich even before the war. Many people misinterpreted the American dream. They thought that it meant that it was the quest for wealth and obsessive happiness. The author showed the Americans how wrong they had interpreted the rights made in the constitution. The constitution made at that time in the United States stated that, â€Å"everyone has a right to liberty, life and the pursuit of happiness†. Many misinterpreted the quest for happiness with the quest of wealth. The author showed that the quest for money could only bring trouble. The obstacle to the happiness of Jay and Daisy was money. It was the reason why Jay would never be with Daisy. This shows how Americans allowed themselves to be driven with greediness and illegal dealings and it led to separation between the people who were wealthy before the war and after the war. They could never see each other in the same way. In the novel, the author talks about how the American dream lost its meaning. Like in the novel, the colonizers who came to America wanted to make it a better place. The colonizers were filled with dreams to make America a pleasurable place where there was love, equity and freedom. When they got to America, their dreams changed and they were after money, and they were filled with greed. This is because they saw the rich resources in America and each one of them wanted a share. Many people enjoyed the book and learned a lot from the stories talked about in the book. This influenced some people to change their ways by acquiring new values. They understood that there is a big difference between wealth and happiness and that being rich does not guarantee a person happiness or peace. Conclusion From the novel, it is clear that the author had an inner meaning and an outer meaning in his novel. The novel has many different stories surrounding two people, Jay and Daisy. Some scenes were very good and carried important messages. They include the scenes where Jay and Daisy finally meet after five years and how they started becoming lovers after that, when Tom catches Daisy cheating on him and when Wilson shoots Jay and then takes his life too. Nick changed his life completely and even returned home after he saw what happened to his friend Jay. He now understood firsthand how bad it is to be driven with obsessions and greediness. The novel talks about the activities that took place after the First World War and how it changed the American Dream of people. From the novel, it is clear that it is better to find true happiness than to try to look for wealth, as it will just cause troubles. ______________ is a professional research paper writing service which can provide high school, college and university students with 100% original custom written essays, research papers, term papers, dissertations, courseworks, homeworks, book reviews, book reports, lab reports, projects, presentations and other assignments of top quality. More than 700 professional Ph.D. and Master’s academic writers. Feel free to purchase a research paper on Classic English Literature from our custom research paper writing service.